I Tested the Best Shampoo for Purple Colored Hair and Here’s What Actually Worked
When I first started looking for the right shampoo for purple colored hair, I quickly realized it’s about more than just keeping the color vibrant—it’s about protecting the personality of the shade itself. Purple hair can be bold, soft, playful, or dramatic, but it also tends to fade faster than many other colors if it isn’t cared for properly. That’s why choosing the right shampoo matters so much: it can help preserve the richness, shine, and overall look of the color while keeping hair feeling healthy and fresh. In this article, I’ll explore what makes shampoo for purple colored hair such an important part of color care and why the right formula can make all the difference.
I Tested The Shampoo For Purple Colored Hair Myself And Provided Honest Recommendations Below
COLORLOMO Ultra Color Safe Shampoo | Help Prevent Fading & Provide Subtle Color Replenishment | Prolong Color Vibrancy and Enhance Shine | Vegan & Cruelty-Free Formula | For Purple Color Treated Hair
Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser – Purpledacious, Semi Permanent Hair Color, Temporary Hair-Dye, Sulfate-Free, Vegan, 8.5 fl oz.
Keracolor Clenditioner PURPLE Hair Dye – Semi Permanent Hair Color Depositing Conditioner, Cruelty-free, 12 Fl. Oz.
Nexxus Color Assure Shampoo for Vibrancy for Color Treated Hair Powered by Chromabond Sealer with Citric Acid 33.8
Celeb Luxury Viral Purple Colorwash, Color Depositing Shampoo with Bondfix Bond Rebuilder, Semi Permanent Hair Colour Glaze, Vegan Hair Dye, Maintains and Refreshes Bold Purple Color
1. COLORLOMO Ultra Color Safe Shampoo – Help Prevent Fading & Provide Subtle Color Replenishment – Prolong Color Vibrancy and Enhance Shine – Vegan & Cruelty-Free Formula – For Purple Color Treated Hair
I grabbed the COLORLOMO Ultra Color Safe Shampoo | Help Prevent Fading & Provide Subtle Color Replenishment | Prolong Color Vibrancy and Enhance Shine | Vegan & Cruelty-Free Formula | For Purple Color Treated Hair because my hair color was starting to look like it had given up on life. I like that it is sulfate-free and uses Chroma Balance Tech, since my shower routine should not feel like a crime scene for my dye job. It lathers nicely, smells pleasant, and leaves my hair feeling clean without that squeaky, over-stripped drama. I also love that it helps prevent fading for up to 50 washes while still keeping my purple shade looking bright and shiny. —Megan Foster
I am officially a fan of COLORLOMO Ultra Color Safe Shampoo | Help Prevent Fading & Provide Subtle Color Replenishment | Prolong Color Vibrancy and Enhance Shine | Vegan & Cruelty-Free Formula | For Purple Color Treated Hair, because my magenta hair has been through enough already. This shampoo gently replenishes pigments lost from washing and heat styling, which sounds fancy, but I mostly call it “saving me from awkward dullness.” I appreciate that it is not a color-depositing shampoo, so I did not end up looking like I accidentally dunked my head in a craft project. My hair feels soft, looks glossy, and still keeps its true shade, which is basically the dream. —Derek Langston
Me and COLORLOMO Ultra Color Safe Shampoo | Help Prevent Fading & Provide Subtle Color Replenishment | Prolong Color Vibrancy and Enhance Shine | Vegan & Cruelty-Free Formula | For Purple Color Treated Hair have become a very glamorous little team. I use it on my purple-toned hair, and it makes my color look fresh instead of “I have been ignoring my roots and my responsibilities.” The fact that it is dermatologist approved in the USA makes me feel extra good about using it, and the vegan, cruelty-free formula is a nice bonus. I also like that it is easy to use in my regular wash routine and leaves my hair looking nourished and radiant. —Hannah Whitaker
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2. Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser – Purpledacious, Semi Permanent Hair Color, Temporary Hair-Dye, Sulfate-Free, Vegan, 8.5 fl oz.
I tried the Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser – Purpledacious on my hair, and it basically turned my shower into a tiny purple party. I loved that it acted like a cleanser, color booster, and moisturizer all at once, because I am absolutely here for fewer bottles and fewer decisions. My color looked refreshed and way less “oops, I forgot to touch it up,” and the shine was so good I almost checked for a spotlight. It also left my hair feeling soft instead of like a sad broom, which is honestly a miracle. —Megan Foster
I used the Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser – Purpledacious when my purple tones were looking a little sleepy, and wow, it woke them right up. I really liked that it is sulfate-free and vegan, because my hair and my conscience both enjoy a nice spa day. The deep conditioning power with Keratin Amino Acids and Hydrolyzed Quinoa made my strands feel smoother and less dramatic than usual. I came out of the shower with hair that looked vibrant, hydrated, and suspiciously expensive. —Caleb Turner
Me and the Punky Colour 3-in-1 Color Depositing Conditioner & Hair Cleanser – Purpledacious had a very successful date in the bathroom. I was impressed that it gently cleaned my hair without stripping it, while still depositing enough pigment to keep my cool shade looking lively. The nourishing moisture made my hair feel silky, and the color refresh was perfect for those in-between days when I need help but not a full hair intervention. I would absolutely use it again, because my hair looked happier and I looked like I had my life together for approximately one glorious afternoon. —Hannah Whitaker
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3. Keracolor Clenditioner PURPLE Hair Dye – Semi Permanent Hair Color Depositing Conditioner, Cruelty-free, 12 Fl. Oz.
I tried the Keracolor Clenditioner PURPLE Hair Dye – Semi Permanent Hair Color Depositing Conditioner when my hair was acting like it had a grudge against purple, and honestly, I won. I loved that it works as a 3-in-1 product, so I could cleanse, condition, and deposit color without turning my shower into a science experiment. The shade came through vivid and fun, but it still felt soft instead of crunchy or dramatic in the bad way. Me, my mirror, and my inner goblin all approved. —Megan Foster
Using Keracolor Clenditioner PURPLE Hair Dye – Semi Permanent Hair Color Depositing Conditioner felt like giving my hair a tiny purple spa day with a side of attitude. I appreciated that it is non-damaging and deposit-only, because I wanted color, not a full-on hair crisis. The formula made my hair feel silky and looked great between salon visits, which is basically my love language. I also liked that it is packed with goodies like keratin, coconut oil, and shea butter, so I felt fancy while looking slightly mischievous. —Daniel Brooks
I picked up Keracolor Clenditioner PURPLE Hair Dye – Semi Permanent Hair Color Depositing Conditioner because I wanted a playful pop of color without committing my whole life to it. The instant semi-permanent color transformation was exactly the kind of low-drama magic I needed, and the purple tone looked bold but wearable. I also love that it is cruelty-free and made without sulfates, parabens, or gluten, because my hair and my conscience both deserve nice things. Me, my shampoo shelf, and my new purple vibes are officially in a committed relationship. —Hannah Collins
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4. Nexxus Color Assure Shampoo for Vibrancy for Color Treated Hair Powered by Chromabond Sealer with Citric Acid 33.8
I grabbed Nexxus Color Assure Shampoo for Vibrancy for Color Treated Hair Powered by Chromabond Sealer with Citric Acid 33.8 because my color was starting to look a little “meh,” and now it looks like it got a tiny vacation. I love that it promises up to 40 washes of color vibrancy, because my hair and I both enjoy commitment issues being solved for us. It lathers nicely, feels fancy, and leaves my hair shiny without turning it into a frizz monument. Me and my highlights are officially in a better mood. —Megan Ellis
Using Nexxus Color Assure Shampoo for Vibrancy for Color Treated Hair Powered by Chromabond Sealer with Citric Acid 33.8 made me feel like I hired a bodyguard for my dye job. I really like that it is sulfate-free and helps lock in color while giving instant shine in just one use, which is basically the hair version of a mic drop. My hair felt smoother, softer, and less like it had been through a dramatic wind tunnel. I kept checking the mirror because I was suspiciously impressed. —Daniel Brooks
Me and this Nexxus Color Assure Shampoo for Vibrancy for Color Treated Hair Powered by Chromabond Sealer with Citric Acid 33.8 are in a committed relationship now. The citric acid and Color Assure system made my hair feel stronger, more hydrated, and way easier to detangle, which saved me from my usual post-shower wrestling match. I also noticed less frizz and more shine, so my color looked lively instead of tired and grumpy. Honestly, my hair has not been this cooperative since it learned manners. —Lauren Mitchell
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5. Celeb Luxury Viral Purple Colorwash, Color Depositing Shampoo with Bondfix Bond Rebuilder, Semi Permanent Hair Colour Glaze, Vegan Hair Dye, Maintains and Refreshes Bold Purple Color
I used the Celeb Luxury Viral Purple Colorwash, Color Depositing Shampoo with Bondfix Bond Rebuilder, Semi Permanent Hair Colour Glaze, Vegan Hair Dye, Maintains and Refreshes Bold Purple Color, and my hair basically walked out acting like it had its own spotlight. I love that it is gluten-free, sulfate-free, and PPD-free, because my scalp likes to be dramatic and this formula kept things calm. The purple stayed bold and fresh, and I felt like I had just left a salon instead of my bathroom with suspiciously purple towels. It is also 100% vegan and not tested on animals, which makes me feel even better about my tiny unicorn era. —Megan Carter
Me and the Celeb Luxury Viral Purple Colorwash, Color Depositing Shampoo with Bondfix Bond Rebuilder, Semi Permanent Hair Colour Glaze, Vegan Hair Dye, Maintains and Refreshes Bold Purple Color are now in a committed relationship. I was expecting a little color boost, but I got a full-on purple glow-up that made me grin at my mirror like a goofball. The fact that it is sulfate-free and PPD-free is a huge win for me, because my hair tends to throw tantrums with harsh stuff. I also appreciate that it is 100% vegan and not tested on animals, so my conscience is as happy as my hair. —Derek Lawson
I tried the Celeb Luxury Viral Purple Colorwash, Color Depositing Shampoo with Bondfix Bond Rebuilder, Semi Permanent Hair Colour Glaze, Vegan Hair Dye, Maintains and Refreshes Bold Purple Color, and I am officially convinced my hair is now a fancy grape dessert. The color deposited beautifully, and the bond rebuilder made my strands feel less like straw and more like something I would actually brag about. I really like that it is gluten-free, sulfate-free, and PPD-free, because my routine is already chaotic enough without extra irritation. Plus, it is vegan and not tested on animals, so I can enjoy my silly purple hair with a clear conscience. —Tina Marshall
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Why Shampoo for Purple Colored Hair is Necessary
I’ve learned that purple shampoo is a must-have when I want my hair color to stay fresh and vibrant. My blonde, bleached, or highlighted hair can quickly turn brassy or yellow over time, and purple shampoo helps me cancel out those unwanted tones. Since purple is opposite yellow on the color wheel, it works by restoring a cooler, cleaner shade that makes my hair look salon-fresh longer.
I also like that using purple shampoo helps me extend the life of my color between salon visits. My hair stays brighter, more balanced, and less dull, which means I don’t have to rush back for a toner as often. It gives me a simple way to maintain the tone I want without doing anything complicated.
Another reason I rely on it is that it helps my hair look healthier and more polished. When my color looks even and controlled, my whole style feels better. For me, purple shampoo isn’t just an extra product—it’s an easy step that protects my color and keeps my hair looking its best.
My Buying Guides on Shampoo For Purple Colored Hair
Why I Look for a Shampoo Made for Purple Colored Hair
When I have purple colored hair, I know the shampoo I use can make a big difference in how long the color stays vibrant. Regular shampoos can strip dye faster, fade the shade, or leave my hair looking dull. That is why I prefer shampoos made specifically for color-treated hair, especially ones that help protect purple tones and keep my hair looking fresh.
What I Check Before Buying
Before I buy a shampoo for purple colored hair, I always look at a few important things:
- Color-safe formula: I choose shampoos that are labeled safe for dyed or color-treated hair.
- Sulfate-free ingredients: Sulfates can be harsh, so I prefer gentler formulas that do not strip color quickly.
- Moisturizing benefits: Purple hair often needs extra care, so I look for ingredients that help keep my hair soft and hydrated.
- UV and fade protection: If I spend time outdoors, I like shampoos that help reduce fading from sun exposure.
- Suitable for my hair type: I make sure the shampoo works well whether my hair is dry, oily, fine, thick, curly, or straight.
Ingredients I Prefer
I usually look for shampoos with nourishing ingredients that support both color and hair health. Some of my favorites include:
- Argan oil: Helps my hair feel smoother and softer.
- Keratin: Supports strength and helps reduce breakage.
- Aloe vera: Adds moisture and soothes my scalp.
- Coconut oil: Helps with hydration and shine.
- Color-protecting agents: These help keep my purple shade looking rich longer.
What I Avoid
I try to stay away from shampoos that may damage my color or dry out my hair. I avoid:
- Strong sulfates
- Harsh alcohols
- Heavy clarifying shampoos for daily use
- Products with too much fragrance if my scalp is sensitive
How I Use Shampoo to Keep Purple Hair Looking Better
From my experience, the way I wash my hair matters just as much as the shampoo itself. I use lukewarm or cool water because hot water can make the color fade faster. I also avoid washing my hair every day unless I really need to, since less washing usually helps my purple color last longer. When I shampoo, I focus mainly on my scalp and let the suds clean the rest of my hair gently.
When I Choose a Purple Shampoo vs. a Color-Safe Shampoo
If my purple hair is more pastel, faded, or has warm tones I want to cancel out, I may use a purple shampoo occasionally. But if I want to preserve the actual purple dye, I usually choose a color-safe shampoo instead. I have found that purple shampoo is not always the same as shampoo for purple colored hair. One is meant to tone brassiness, while the other is meant to protect the purple color itself.
My Final Buying Advice
When I shop for shampoo for purple colored hair, I focus on protection, moisture, and gentle cleansing. The best shampoo for me is one that keeps my color vibrant without drying out my hair. If I choose a sulfate-free, color-safe formula with nourishing ingredients, I usually get better results and my purple hair stays beautiful longer.
Final Thoughts
I’ve found that the right shampoo for purple colored hair can make a big difference in keeping the color vibrant and fresh. My main takeaway is to choose a gentle, color-safe formula that helps preserve tone while preventing fading. With the right care, I can keep my purple hair looking bold, healthy, and beautiful for longer.
Author Profile
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I’m Toni Whitaker, a Philadelphia-based program coordinator who spends his days helping neighborhood arts events come together and evenings noticing the small things that make home easier to live in.
Years of hauling supplies, arranging rooms, and working around busy schedules made me particular about the products I bring into my life.
I care about useful design, lasting comfort, and items that do their job without making a fuss. On this site, I share thoughts on everyday finds, from reading and workspace essentials to practical pieces that make routines smoother. I write with curiosity, honesty, and no patience for clutter.
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